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	<title>M3W&#187; advertising</title>
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	<description>Wireless Planet</description>
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		<title>Mobile Advertising &#8211; Fast Delivery</title>
		<link>http://www.m3w.co.uk/2007/02/02/ads-delivery/</link>
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		<pubDate>Fri, 02 Feb 2007 01:57:18 +0000</pubDate>
		<dc:creator>Vince</dc:creator>
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		<description><![CDATA[Marketing execs and developers on the mobile web platform need to take into account the needs of the average mobile web surfer. I am seeing a number of mobile ready sites lately that have been placing clunky ads or the pop-up text links onto their mobile ready sites, in several phones and browsers I tested these sites only to have some of them crash the phone and at times completely freeze the device. I can imagine this making consumers very unhappy and never to return to the offending site - which amounts to a loss of revenue and sales.]]></description>
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